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Photos from Duro Olowu for JC Penney’s Launch Party at Stone Rose Lounge, New York City.

Written by . Posted in Blog, Events, Features.

You have to be living under a rock to not know by now the amazing collaboration that’s going on between Print Master – Nigerian, London based designer; Duro Olowu & American Apparel chain – JC Penney.

Late last year, we announced the partnership with the two, which sees the high end Designer producing a very affordable range with a price line of $10 – $100 available for purchase from the 1st of March, 2013 at all JC Penney Stores and online at

Fashion Week Daily

As the day gets closer, and with New York Fashion Week showing. Duro Olowu, partnered with who are celebrating their 10th year anniversary took the opportunity to throw a very chic soiree for the brand, introducing the Fashion Party, getting them pumped for the Spring/Summer production of Duro Olowu for JC Penney.

Thelma Golden & Duro Olowu

Thelma Golden – His Wife, Iris Apfel – who worked closely with Duro Olowu on this collection, Kehinde Wiley, Nina Garcia were just a few of Duro’s friends who stopped by, and if you are aware of any Duro Olowu event, you know he pulled all the stops!

Kehinde Wiley, Iris Apfel & Duro Olowu

The Collection will also include Accessories & Homeware.

Bethann Hardison, Duro Olowu & Nina Garcia

Other notable faces at there launch were:

Nikki & Lola Ogunnaike

Zandile Blay, Memsor & Julee Wilson

Marian Kihogo, Oluwaseye Olusa, Helen Jennings & Enyinee Owuwanne

See more photos of the pieces from the Launch party which took place on the 9th of February at Stone Rose Lounge, New York City below:

Photos: & #DuroForJCP

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